What is Industrial Design? How is Industrial Design done?
What is Industrial Design? How is Industrial Design done?
What is Industrial Design?
It is to design new and up-to-date products by considering various criteria such as aesthetics, creativity, technical advantage, functionality, ergonomics, material knowledge, marketability, production methods and possibilities for industrial product design or industrial design mass production.
By the Turkish Patent and Trademark Office, "All or a part of a product, or an ornament on the product; It refers to the whole formed by various elements or features perceived by human senses such as line, shape, shape, color, texture, material or flexibility. " defined as.
Industrial design is the appearance created by various elements or features that can be perceived with human senses such as line, shape, color, shape, texture, flexibility or decoration of a product.
How Is Industrial Design Made?
Industrial design, which is used as a competitive tool today, is realized by combining creativity and state-of-the-art equipment for brands to impress their customers. Creating and designing images is the key to outpacing competitors.
Design appears as a factor that will enable the customer to choose between two products that have the same features and conditions of use, and are seen in the same efficiency and quality. It is important to be creative and to be impressive.
Considering that customers decide to buy first according to the brand and then according to the design of the product, industrial design will stand out as the most effective tool of marketing.
The design is based on differences in packaging, patterns, fabrics, garment models, furniture, machine and vehicle designs, and vehicle spare parts. Therefore, it should be taken under protection by registration. In these transactions, which are seen as commercial activities, you must act according to your competitors. To be chosen, customer satisfaction comes to the fore. The customer chooses the company he will be satisfied with. For this, first of all, the company should be satisfied and appreciate the product it offers. It will naturally turn to a product that it likes with its appearance, design, function and economic value. Having a good and sufficient after-sales service for a product that is not liked will not be enough for the product to be liked.
For these reasons, competitors, who understand the importance of promotion in order to ensure customer satisfaction, highlight the product image, brand and design in their advertisements.
In order to provide legal protection for a design, it must contain some elements.
A) Innovation
B) Distinctive feature
C) Product or product part
D) Appearance perceptible with human senses
Hidroman Industrial Design Department
Hidroman carries out studies in the Hydraulic System Industrial Design Department, where Young and Dynamic Machinery, Electronics, Software and Industrial engineers work for each product it produces. Hidroman is a company that obtains at least 15 Industrial design registrations every year.